An "action"page is a one page leads generation machine! A visitor makes it to the page because they actively searched for your service on a search engine like Google using a keyword related to your business, or because they saw or received your advertising for your service (so they are ready to buy now!). The "action"page's sole purpose is to motivate the visitor to take the requested action which is in most cases, to fill out the form to request more information or pick up the phone to call you. If the page is well designed and is consistent with the advertising that brought them there, a good percentage of those visitors will submit their information to you with the simple online form in the form of leads. Upon submit, that visitor's contact info is sent to the businesses sales team email inbox as leads in real time to be followed up on immediately. With a leads generation site, it is generally good practice to follow up with the clients within minutes of the submit, or at worst case scenario, within 24 hours. When you contact the client within minutes, you are speaking with a hot lead from a client that is looking for your service right now and is contacting you to request that YOU CALL THEM! That means greatly increased close ratios as compared to cold calling and some other forms of traditional advertising.

In our experience and opinions, this is un-doubtedly, the top method for leads generation. As do-not-call lists get larger and phone book usage gets smaller, this method of lead generation keeps getting better and better. When used effectively, some business can rely on this method as their sole leads generation system and truly lead their businesses to success!

To find out more, call our office at 800-279-5631 today for a free consultation with one of our account executives.